With a little planning and forethought, it is easy to add a new employee headshot to your team page and not have them look out of place. Here are a few tips:
– Have a Consistent Theme.
– Have a Consistent Lighting Style
– Have a Consistent Background
– Have a Consistent Crop
– Match Hair-style, Makeup and Retouching
– Use The Same Professional Photographer
– Send Them to Headshot Day.
Have a Consistent Theme
Several things go into a theme: mood, a uniting idea, apparel are a few examples. Do you want everyone in a happy mood, serious, whimsical, professional? Don’t have a smiling attorney in a t-shirt on vacation in one photo and the managing partner in a studio headshot in a suit and tie in another. One client, Silicon Valley Finance Group, decided that each employee photo would morph into that employee as a super hero on mouse-over. Every new employee we shoot gets their standard headshot then one as their superhero.
Have a Consistent Lighting Style
Whether it is on-camera flash, softbox, natural light or any other, if it matches in all the headshot photography, it will be best. A good photographer can actually look at a photo and tell how it was lit and the match it in the photo for the new employee.
Have a Consistent Background
A pure white background is the easiest. It always is identical from one shot to the next. I have used blue for a couple of companies. Others we have shot on location with the office as the background. As long as the depth-of-field is consistent (background blurry or sharp), this can work well too.
Have a Consistent Crop
This might be the most important. If one person has a shoulders-to-top-of-head crop, all headshots should have that. If you like half-body crop or three-quarters body crop, great. Just make them all the same. Then when you add the new employee, this is easy to duplicate. For more on cropping, go to my blog about cropping for social media.
Match Hair-style, Makeup and retouching
If you like a warts-and-all, no-retouch look, keep it consistent. Then, have the new employee get that kind of shot. However, some professional makeup and retouching can really add consistency to the look. Make sure the headshot photographer for the new shot has seen your existing shots and want them the same.
Use The Same Photographer
When you hire your original photographer for your team photos, make sure there is pricing and a plan for how to handle new employees in the future. This might mean having them come back every time you have 3 or 4 new people and shooting as a group. Or perhaps there is a location the employee can go to get the photo made. Consistency is most assured when the new employee is photographed by the same person who created the original team shots.
Send Them to Headshot Day
Our Headshot Day provides an economical way to have one person get a headshot. Because we have makeup and a studio headshot at locations near your office, the employee time is minimized as well. If we get an example of the style of the team photos already in existence, we can let you know if we can duplicate that at headshot day. We recently had a law firm add a new employee. They have the originals on a blue background. We duplicated that look at Headshot Day.